Chasing Toppagreat

Toppagreat was something I coined in high school as sort of an alias. I always found the name to be enchanting and deserving of more attention, and over the years, the concept of toppagreat evolved. Toppagreat became more than a word or name, it was something I was traveling towards yet never arriving.

While attending Clemson University, I created a new product, pitched it to QVC, and was featured in Hypebeast and The New York Times. This experience pulled an energy out of me I never felt before. After graduation, however, I followed the conventional path of getting a 9-5 job. I loved sports and started my career helping professional sports teams where I worked with industry leaders to revitalize the brand for a Major League Baseball team, and led a National Basketball Association team’s digital marketing program to first place in engagement metrics. I moved on to installing custom digital analytics implementations for an online retailer and on the proprietary tools of a financial institution. None of these jobs, however, gave me the sustained excitement I experienced in college bringing my product to life. After never really hitting the defined levels of success at these corporate jobs and having exhausting conversations with myself and at times my wife, I realized I needed to go back to my core. It was in this moment I decided to stop my comfortable path and return to my chase for toppagreat.